Reasons Your Dental Practice Not Getting New Patients

Reasons Your Dental Practice Not Getting New Patients
calendarMarch 02,2023

If you're a dentist, you know that getting new patients is one of the most important things in your business. However, many practices struggle to find clients in their area. One of the most common causes of this is a misunderstanding of the importance of professional web design and SEO. At iBoost Healthcare, we help healthcare practices grow with our comprehensive services including search engine optimization and website design for dentists. If you’re struggling to stay competitive in the digital age, there are ways that you can boost performance and reach your revenue goals. Read below to find out the reasons why your dental practice isn’t getting the attention it deserves, and what you can do about it. 

Lack of Online Presence 

In today's busy world, it’s not enough to just have a website; you need to be able to stand out in a sea of competitors. Website design for dentists has never been more critical to success. It’s important to give potential patients a reason to visit your site and learn more about your practice. Unfortunately, if they can’t even find your website, then it’s going to be impossible for them to notice you. Make sure that you have a quality site that ranks well on Google. You’ll also want to ensure that your Google My Business listing is optimized so your office appears on local maps. Social media can also help create a more powerful online presence, and increase brand awareness. 

No Reviews 

Patients often want to see what others are saying about a dental practice before they decide to make an appointment. If you have reviews, it shows that your practice has been in business long enough to get some quality feedback from patients. If you don’t have any reviews, this may scare people away. In addition, having a lot of reviews can bolster your site ranking on platforms like Google and Bing, which will bring more traffic to your website. The best way to fix this is to encourage your existing patients to leave reviews online. Try sending out a follow-up email to patients after appointments and ask for a review. Be sure to include links directly to the sites you want them to post on so that the process is fast and simple to accomplish. 

Low Ranking on Search Engines 

Today, the majority of people find dental practices through search engines. However, if you are not ranking highly on the first page of results, you will lose out on attracting new patients. If you haven't already, make sure your website is properly optimized. In order to be recommended by sites like Google, you’ll need to ensure that your website loads quickly, has relevant content, is easy to navigate, and contains the right keywords. It should also be designed specifically for use on mobile devices since most local searches are performed via smartphones.

Online Scheduling Isn’t Available 

One reason your dental practice may not be getting new patients is that you don’t have online scheduling available. Modern patients want to be able to choose their own appointment times and enjoy having the flexibility of selecting from a range of dates and times. If your practice only offers phone-based appointments, you’re missing out on a big opportunity. A lot of people may fail to schedule a visit simply because it is inconvenient to do so. Implementing this feature on your website can help attract new patients and improve relations with existing ones. 

Do You Need to Attract More Patients to Your Dental Practice? 

If you're having trouble getting more new patients, get help from the team at iBoost Healthcare. We are here to help you get the results you want by providing quality digital marketing services and modern technological solutions. Whether you need to upgrade your outdated website, want to boost your Google ranking with SEO for dentists, or need to incorporate online scheduling or payment options for patients, our professionals can help. Contact our specialists for more information or to schedule a consultation. 

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